H. Lundbeck A/S 001 - Commercial Operations

Lundbeck is a global pharmaceutical company specialized in psychiatric and neurological disorders. For more than 70 years, we have been at the forefront of research within neuroscience. Our key areas of focus are depression, schizophrenia, Parkinson's disease and Alzheimer's disease.

An estimated 700 million people worldwide are living with psychiatric and neurological disorders and far too many suffer due to inadequate treatment, discrimination, a reduced number of working days, early retirement and other unnecessary consequences. Every day, we strive for improved treatment and a better life for people living with psychiatric and neurological disorders – we call this Progress in Mind.

Read more at http://www.lundbeck.com/global/about-us/progress-in-mind.

Our approximately 5,300 employees in 55 countries are engaged in the entire value chain throughout research, development, production, marketing and sales. Our pipeline consists of several late-stage development programmes and our products are available in more than 100 countries. We have research centres in China and Denmark and production facilities in China, Denmark, France and Italy. Lundbeck generated revenue of DKK 14.6 billion in 2015 (EUR 2 billion; USD 2.2 billion).

For additional information, we encourage you to visit our corporate site www.lundbeck.com and connect with us on Twitter at @Lundbeck .


 

Global Brand Manager


Job description
The Global Brand Manager is a brand ambassador and responsible for influencing the development and executing the global brand strategy, in close collaboration with affiliates, partners and internal stakeholders. The Global Brand Manager is accountable for the successful development and implementation of assigned tasks, aiming to increase the competitive advantage for the brand through translating insights in to strategic initiatives and concepts. The Global Brand Manager provides strong commercial input into R&D projects to ensure development of differentiated products.

Responsibilities

• Secure customer, category and market insights through complete knowledge of  the brand’s environment through market research, affiliate interaction,  scientific data, competitive information and opinion leader interaction to develop buying process, leverage points, segmentation, vision and positioning

• Create compelling communication through development of aligned key messages, communication sequence and brand programs to implement the global brand strategy

• Provide input to various strategic initiatives

• Develop and implement concepts, , promotional materials, digital projects including multichannel communication, congresses, activities and projects together with agencies, affiliates, internal stakeholders including compliance approval

• Utilize market- and customer insights in a concise and meaningful way to support strategic/business decisions both at HQ and affiliate level and to provide commercial input to R&D

• Ensure strong relationships with affiliate brand managers and marketing directors, motivate and empower affiliates to secure execution of the global brand strategy

• Create fruitful collaborations with internal stakeholders, partners and agencies to ensure different perspectives to inform decisions

• Effectively run meetings, prioritize and organize own tasks and responsibilities, manages agencies and utilize internal systems and processes

• Capable of setting SMART objectives, meaningful KPI’s , utilizing available sources and digital monitoring to continuously track and adjust to ensure strategy optimization and achieving business objectives

Qualifications

• Master of science/business (or equivalent) with 3-5 years’ marketing/sales experience from the pharmaceutical industry at affiliate and maybe also at HQ experience

• Broad knowledge in most aspects of marketing, acquired through education and several years “on the job training”

• Project management skills with the ability to collaborate effectively with a cross functional team, affiliates and various agencies

• Strong team player with ability to find and accept compromises, create  win/win situations while still achieving ambitious goals

• Impactful oral and written communication skills with ability to persuade and influence others

• Analytical with the ability to produce actionable strategic and innovative insights

• Other relevant pharma experience a plus (e.g. market access, analytics, business development, pre-launch development, commercial operations)  as well as international experience.

Contact information
For further information please contact Mohammad Sohail at +4530832183. We also recommend you to visit our website www.lundbeck.com

Send your application
Please go to http://www.lundbeck.com/global/career where you will find this position in the list of job opportunities to apply for the job. Applications must be received no later than 9th of March 2018.

 
 

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Region:
Region Hovedstaden

Job type:
Permanent

Working hours:
Full-time

Working days:
Day

Location:
Copenhagen

[ Send application ]

Contacts:
Mohammad Sohail
Telephone: +45 30832183

Company homepage:
http://www.lundbeck.com